Daily Archives: September 16, 2015

When It Comes to Inbound Marketing, Content Is Key

According to this infographic from Openview Labs, content marketing is on the rise among B2B marketers: 91% of B2B marketers use content marketing 44% of B2B content marketers have a documented content strategy 55% plan to increase spending on content marketing in the coming year 72% think branded content is more effective than magazine advertisements, […]